ABOUT
EVERY PROJECT STARTS WITH AN IDEA.
OUR JOB IS TO BRING IT TO LIGHT!
WHAT WE DO
Carioca Media is a digital-first content studio creating visual storytelling for brands, businesses, and creators. We help clients build a strong and consistent digital presence. Combining creative production with strategic thinking, we make it easier to communicate clearly in a fast-moving digital world.
Drone
Content + Strategy
Video + Photo
THE CARIOCA WAY
We are inspired by the spirit of Brazil. Carioca — someone born in Rio de Janeiro — represents more than a place; it’s a way of living shaped by creativity, openness, resilience, and joy. This philosophy guides how we tell stories — with authenticity, curiosity, a sense of movement, and a vibrant perspective.
OUR FOUNDER
Victor Barroco is a true Carioca based in New York City. For over two decades, he has crafted stories with some of the world’s leading television networks.
His career began in Brazil at Globo TV, spanning talk shows to telenovelas. In the United States, he continued his work with CBS, CNN, and ABC.
Today, his focus is on the digital space, where storytelling connects more directly with audiences. From development and writing to filming and editing, he brings a clear vision to every project.